ALLAN SANSOM

Allan is the Founder of UPSIDE FL.

 

With more than a two decades of experience, Allan is best known for his ability to expand brand reach & increase revenue. He has a proven track record with exceptional achievement designing and executing strategic marketing plans for such leaders as Advent Health, the Orlando Magic, Disney, Jewett Orthopaedic, Southern Restaurant Group, Red Bull USA, and many others. His talent and passion is for developing consistent, powerful brand messaging across distribution channels, regional / national markets, and customer segments.

 

He continually leverage market research, industry analysis, digital marketing and customer insights to anticipate and counter comprehensive actions, build customer loyalty and position brands for market leadership.

Throughout his career, Allan has received a host of industry awards and distinctions. He currently serves on the Board of Directors for Make-A-Wish® Central and Northern Florida, Board Member for the Hope for More Foundation, Advisory Board for the Orlando Magic, Orlando Solar Bears, UCF Athletics & Citrus Sports.

He resides in Norrthwest Florida with his wife, Lindsay & their two children.